For 23 years, this joke invented by Alain Chabat in Asterix Mission Cleopatra has escaped the biggest fans

Released in theaters on January 30, 2002, Asterix & Obelix Mission Cleopatra has become a cult film full of references! 23 years after its release, we continue to find small funny finds scattered here and there by the Maestro Alain Chabat.

A hearing valve

This time, the wink that we are going to mention is not visual but auditory. And to grasp it, it is better to have a golden ear! If you go 34 minutes and 54 seconds from the film, you will fall on this moment. This is the scene where Itineris, (Isabelle Nanty) site manager of the palace commanded by the Queen of Egypt, comes to complain to Panoramix and Numberbis.

Accompanied by her workers, the trade unionist demands better working conditions, shouting the famous slogan: “Not happy, not happy!” After listening to her claims, Numberbis begins to houspill her, before being interrupted by Panoramix. “That's enough, Numberbis”gets angry with the Gallic druid.

A mythical rivalry

“Itinened is right not to do it!”he says before leaving. This valve containing a pun with SFR, the telephone operator, is well rooted in its time. Indeed, in the early 2000s, two large firms competed for the mobile phones market: itinened, the mobile telephone service of France Telecom, and SFR.

Alain Chabat explicitly named the character of Isabelle Nanty to weave a comic scene around network micro-interruptions; The latter were familiar to mobile phone users at that time. Nowadays, this joke seems completely dated but always pleases nostalgic in the early 2000s and the first laptops.

If everyone has captured this wink, that of the replica “Go do it” De Panoramix had to escape many fans, even the most fervent. It is very subtle and makes fun of the war between the two major operators of the time. Subsequently, itinered will become Orange and other rivals will arrive on the field of mobile telephony like Bouygues or Free.

Pathe

The story of the film

Asterix & Obélix Mission Cleopatra is available on Netflix. So we follow Cleopatra, the Queen of Egypt. She decides, to challenge the Roman emperor Julius César, to build in three months a sumptuous palace in the middle of the desert. If she succeeds, he will have to concede publicly that the Egyptian people are the greatest of all peoples.

To do this, Cleopatra calls on Numberbis, an architect of avant-garde full of energy. If he succeeds, she will cover him with gold. If he fails, she will throw him in the crocodiles. The latter, aware of the challenge, is looking for help with his old friend Panoramix.

The Druid makes the trip to Egypt with Asterix and Obelix. For his part, Amonbofis, the official architect of Cleopatra, jealous that the queen chose Numberbis to build the palace, will do everything to make her competitor fail.