600 million views! The most anticipated final of all time already breaks all records

The figures for “Squid Game” are already very impressive! 600 million views and 19.5 billion social prints approaching the launch of the third and last season are already identified.

The third and last season of the most seen Netflix series of all time, we are talking about Squid Game, of course, begins on June 27 on the platform. And according to Netflix data shared exclusively with Varietythe impact of the series around the world has reached even more incredible heights.

Storage figures

First of all, the two current seasons of Squid Game have reached nearly 600 million views worldwide to date. A view is defined as the total number of hours of viewing divided by the total duration of the series. Season 1 remains the most popular of all time on Netflix, all series combined, with 265.2 million views.

Season 2, which has totaled 192.6 million views so far, has reached the greatest number of views for a Netflix series during its first week and entered the Top 10 TV series in non -English language in just three days. It is currently the third biggest season in a series in the history of Netflix.

Netflix has set up a massive social campaign for season 2, following the resounding success of the first. The complete campaign has accumulated 19.5 billion social impressions worldwide! On Tiktok, the Red-Light clip, Green-Light is the most efficient Netflix video of all time on the platform with 128.6 million organic views.

The series of all records?

Regarding the awards, season 1 has entered the history of the Emmy Awards with 14 nominations and 6 victories, including the very first nominations and victories for a non -English -speaking series. Season 1 also obtained 3 nominations from the Golden Globes and 1 victory. Season 2 was nominated for the best dramatic series at the Golden Globes, and the Emmy Awards appointments for 2025 should be announced on July 15.

Squid Game was also the first non-English-speaking series to win several Sag Awards, notably for Jung-Jae Lee and Jung Ho-Yeon.

In the rankings of the App Store, the multiplayer game Squid Game: Unleashed ranked number one of the free action games in 107 countries. Netflix has also transposed Squid Game into real life, by organizing activities for fans in more than 25 countries and on 6 continents. The events organized in 13 countries attracted more than 66,400 fans in person, with more than 47,000 participants in a series of games and challenges inspired by the series. Netflix has also deployed more than 18,000 pink guards worldwide for marketing campaigns in the series.

No Ju-Han/Netflix

An extraordinary influence

The aura of the series exceeds all borders. Netflix has teamed up with more than 100 partners for derivative products of season 2, notably Crocs, Puma, Johnnie Walker, Domino's and collectibles.

This initiative follows the massive scope of season 1, which has helped to increase sales of Vans sneakers by almost 8,000 %, while research on Google for Halloween costumes of Squid Game exceeded those of all the other characters of films or television series.

Duolingo also noted a 40 % increase in the number of Korean learners just after season 1, and the platform then joined Netflix for the season 2 campaign. What will happen after Friday with the launch of season 3? Will the series really register its name in history? There are only a few days to wait for it.

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